The pandemic has disrupted various industries, particularly the retail industry. With people being asked to stay home and limit non-essential movements, they turned to online shopping.
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SMS Marketing Best Practices: Get the Best Return on Your Investment
In a world where social media has become an inseparable part of our lives, SMS marketing has proved its potential. Over the years, marketers have enhanced and taken their marketing efforts to the next level to target their audience.
Skyrocket Your Business with these SMS Best Practices
With an impressively outstanding open rate of around 98%, there’s no doubt that SMS is an effective and powerful marketing strategy. Since SMSes allow the businesses to carry out their marketing campaign without investing vast amounts in additional hardware, printing or media buys.
How to Write SMSes That Click
Today, when marketing has become omnichannel, and much of it revolves around social media, the power of a simple yet effective text message is undervalued. What many marketers fail to see here is that “SMS marketing is a dark horse”. It is a universal, familiar and instant way to deliver your message in a non-intrusive manner.
Improve Your Website Traffic with These Easy SMS Marketing Tips
SMS marketing has always been used to drive foot traffic. However, with advancements in mobile technology, several businesses are using it to increase their website traffic.
With an excellent open rate of 95%, the concise SMS makes the call-to-action clear. This encourages the customers to click the link, which helps boost your website traffic.
A Comprehensive and Quick Guide to SMS Marketing For Insurance Companies
The insurance sector, today, is undergoing drastic transformations in the digitised era. This has compelled the industry stakeholders to amend the way in order to stay relevant and achieve a competitive advantage.
Additionally, with the emergence of technologies and omnichannel marketing, it becomes crucial for insurance companies to innovate, evolve and redefine their operations.
Leverage the Power of SMS Marketing for Retail Stores During Lockdown
Australia is under lockdown, again! Rising cases of coronavirus have forced the government to impose strict restrictions on businesses to curb the spread of disease. This has adversely affected several industries including hospitality, restaurants, retails and so on. Among these, retail stores have been the most affected as the footfall has become negligible. With no respite in the cases or signs of the lockdown being lifted, many retailers are fearing the worse!
SMS Marketing Tips for Restaurants to Sail Through Lockdown
With the second wave of COVID 19 sweeping across Australia, new lockdown measures are implemented to combat the spread of infection. This has posed a new set of challenges for restaurants, cafes and bars. Many restaurants have to scale down their operations and some have to even shut down their business. (more…)
