One of the most prevalent truths about SMS marketing that we have been noticing is the huge open rate when compared to any type of direct marketing. With an open rate over 95%, comes a huge responsibility on part of the sender (business owner) to keep a check on their ethics and good practice. (more…)
Author: Admin
Creating the Ideal SMS Marketing Message
-Tips for effective SMS communication-
With an open rate of over 98%, it is by no surprise that we are going to suggest keeping it short and snappy. Your clientele is more likely to open their text messages than they are to check their emails. Most email notifications are swiped away only to be discovered days later when they hardly hold any relevance to what was on offer. (more…)
What Your Customers are Looking for in 2018
-Choosing your words carefully-
As we have discussed in the earlier articles about the exceedingly superior opening rate of SMS marketing campaigns (over 98%), it often pays off to consider what the body of the message will contain in relation to how the customer is expected to respond to that stimuli (offer, deal or administrative messages). (more…)
SMS Marketing Success Stories
-taking the market by a storm, with a personal touch-
Welcome back to the SMS Solutions blog. We often discuss many aspects of how SMS marketing should be carried out and what sets it apart from other forms of marketing, especially its closest rival, email marketing. (more…)
How SMS Marketing is the Perfect Fit for a Small Business
-Affordability, visibility and quick management are just some aspects of SMS marketing-
Are you looking to start a small business, or have already set up the business but are looking for an effective means of marketing that doesn’t weigh down on your budget? SMS Marketing is probably the best tool for you to get started. (more…)
How to Reel In more Mobile Subscribers
A few simple steps to get people talking
When you’re looking at email marketing, there are still certain ways to obtain contact lists with several thousands of email id’s. There are legitimate businesses selling such lists to companies who wish to promote their products, services or offers. (more…)
The Race For Fresh Content
Tips to refurbish existing content to save time and resources
Carrying out an SMS campaign relies heavily on the content that is to be sent out. Its the marketer’s responsibility to ensure that the content is engaging and offers vital information to the customers to serve the objectives of the business in question. (more…)
Effective Campaigns for Cafés and Restaurants
The charm and success of SMS marketing highly depends on its short messaging aspect, and actionable links. In our experience, the most effective campaigns are short and precise when it comes to the content. Furthermore, the message offers a quick actionable benefit to the customer. (more…)